Advertising Policy

ApexGuide may collaborate with selected partners through referral and affiliate arrangements. This policy outlines how promotional content is presented and managed on our website.
1. Clear Disclosure
We aim to be open and transparent with our audience.
Some links on ApexGuide may be promotional in nature, which means we may earn a commission if users choose to register on a partner game platform via those links. Such content is clearly identified where appropriate.
2. Editorial Independence
All reviews, comparisons, and rankings published on ApexGuide are created independently and are based on factors such as:
Expert-led platform analysis
Quality and variety of available games
Reliability of user support
Regulatory status and compliance
Commercial partnerships do not affect our opinions, scores, or editorial decisions.
3. Regulatory Standards
All advertising content on ApexGuide follows applicable UK regulations and advertising standards, ensuring communication is:
Accurate and transparent
Responsible and user-focused
Free from misleading claims
We strictly prohibit:
Content aimed at individuals under 18
Irresponsible or harmful messaging
False or exaggerated promotional statements
4. Policy Updates
Our advertising practices may be revised from time to time to reflect changes in UK laws, industry standards, or regulatory requirements. Continued use of the site indicates acceptance of any updates.

Legal Notice & Regulatory Information

Important: This website is an independent information resource that reviews UK-based online game platforms operating under official UK regulation. We do not run any platforms ourselves and do not provide direct game services. All platforms featured are required to meet established regulatory standards in the UK.

Age Requirement: Access to online game platforms is limited to users aged 18 and over. Participation by minors is prohibited.

Responsible Use Notice: Interactive online games should be enjoyed in moderation. We encourage users to manage their time wisely and engage responsibly. Set personal limits to ensure a balanced and safe experience.

For regulatory or licensing details, please refer to the relevant UK regulatory authority.